H&M – has made and continues to see the snowball effect of the photograph of the young black boy Liam wearing the The Coolest Monkey from The Jungle hoodie. In South Africa, the stores are closed. The Economic Freedom Fighters have ransacked their stores and say they do not have to apologize. Several comments posted on social networks encourage the black community to boycott the Swedish brand.
That being said, there is an anecdote that nobody talks about. A comparison, which has been well manipulated and hidden behind what we have seen as the most flagrant. But we missed the mark. The video shows you the anecdote, none of us saw, until now that is.